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lun, 08 may



Webinar: Artist Branding and Market Positioning

Self Branding and Marketing Tips: Who are you and where do you want to position yourself in the market?

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Webinar: Artist Branding and Market Positioning
Webinar: Artist Branding and Market Positioning

Time & Location

08 may 2023, 16:00 – 17:00 GMT-4


About the Event

Ready to advance your art career with small group instruction on all the business topics you need to succeed in art? Join webinar 2 of 3 for our Spring professional development series: Leveraging Contemporary Art Trends for Social Media! The Culturally Arts Collective team is comprised of business savvy professionals in arts administration, marketing, and finance in addition to our powerhouse curators, setting our knowledge of market trends apart from your average art collective. We're your mentor, not just your broker. Our business is helping your art business thrive.

Webinar 1: Leveraging Contemporary Artist Identikits for Social Media Growth

Webinar 2: Artist Branding and Market Positioning

Webinar 3: The Current Art Market and Artistic Cannonization

  • Open to the public: Special Offer! FREE general public tickets for this Zoom webinar
  • Free for Culturally Arts Collective members: Explore memberships at starting at $20 annually! Save more with memberships and get free monthly webinars and your personal art consultant!


Branding: Learn about self branding and marketing tips and where you want to position yourself in the market

Before placing any product or service on the market, it is necessary to have a clear understanding of its characteristics. This is valid both for things and people: in the artistic field, defining one's identity as an artist is of fundamental importance in order to reach the public and enter the market. The objective of this webinar is, starting from the principles of branding strategies, to provide a guide on how, starting from the definition of one's identity, to identify yourself and position yourself in the contemporary art market.

About the instructor: Kimberly Fabbri, MA

Kimberly Fabbri (1997 Acqui Terme, AL - Italy) is an emerging international curator and is responsible for curating exhibitions of international artists at Culturally Arts Collective, as well as carrying out various projects both in the field of art and in marketing and communication for the real estate sector for a large European company, the Tecnocasa Group.  Her education is of an international nature: after earning a bachelor degree at the Iulm University of Milan in Arts, Design and Entertainment, she continued her education with a Master's Degree in Art and Design Management at the Budapest Metropolitan University to then complete her cycle of studies with an Executive Master in Global Marketing and Communication for Made in Italy and an Executive Master in Leadership for Relations for Made in Italy held by the Italy - Usa Foundation in Rome. Her professional career has seen her engaged in international contemporary art fairs such as the Art Market in Budapest, in historical museums such as the Terror Hàza Museum in Budapest (Hungary) and in private collections such as the Fisogni Museum in Varese (Italy). For Culturally Arts Collective, she curated the editorial project The Mutagens and wrote about Hungarian art and culture for the online information portal Ungheria News.  She defines herself as a flâneuse, and it is precisely her free spirit and her attention to the contemporary, with its changes and ambiguities, that lead her to constantly seek contact with the most diverse forms of artistic expression both internationally and in terms of attention to the cultural heritage of his countries of origin, Italy and Hungary.


  • Members' Ticket

    Monthly professional development webinars are free for members and cover all the business topics you need to know to succeed in the current market from marketing, social media, branding, brokerage, how to sell your work, gallery representation, succeeding in open calls, residencies, and more!

    0,00 US$
  • General Public

    VIRTUAL EVENT ON ZOOM - open to people from around the world. This webinar is also open to the general public if you are not a member of Culturally Arts Collective. This ticket is non-refundable.

    0,00 US$


0,00 US$

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